Educate
Your team masters the craft and the numbers — technical classes, business curriculum, live online courses and e‑books, on subscription.
Est. 1991 · B2B distribution & education · 18 eastern states
Your salon is a business. We build it like one.
Evolve Salon Systems is the growth partner behind independent salons — professional distribution, working education, and software that runs your back bar. One partnership. One operating model: E3.
Passion comes from confidence in the decisions you make every day. For thirty-plus years we’ve given salon owners exactly that — the products, the numbers, and the education to decide with certainty.
The E3 Business Model
Three rings.
One flywheel.
E3 is how a partnership with Evolve actually works: every salon moves through three reinforcing stages. Scroll to expand the model.
Elevate
Your operation runs itself — EvolveIQ tracks usage and margins, AI text ordering restocks the back bar, distribution lands on schedule.
Evolve
Your salon compounds — quarterly growth reviews with your Evolve consultant turn better decisions into higher revenue, retention and margin. Then the cycle deepens.
The distribution engine
Thirty-plus years of showing up on time.
Education is the pitch. Distribution is the proof — a professional supply operation running the eastern seaboard, Connecticut to Delaware and beyond, since 1991.
1991
Founded — independent then, independent now
18 states
Eastern U.S. distribution territory
2 house brands
Evolve Salon Professional & TUYO Beauty
E3
One partnership model behind every account
- Free shipping on partner orders
- Easy returns — no restock drama
- One rep, one system — no portal maze
Live technical education — the Educate ring in action
Shop education
Education that pays rent.
Not inspiration content — working curriculum. Every subscription blends technical craft with the business skills most salons never get taught.
Foundations
For new chairs & new owners
- Core technical library & e-books
- Monthly live online business class
- Color & chemical fundamentals
- Front-desk scripts that book rebookings
Most chosen
Momentum
For growing salons, 3–10 chairs
- Everything in Foundations
- Live technical events & workshops
- Quarterly numbers review with an Evolve consultant
- Team training tracks per stylist level
- EvolveIQ education dashboard
Mastery
For multi-location & ambitious owners
- Everything in Momentum
- Owner cohort & leadership curriculum
- Custom in-salon education days
- Expansion & succession planning support
Subscription pricing is quoted per salon as part of your partnership plan — chairs, territory and goals all move the number, so we’d rather quote it straight than print a misleading one. Request partnership pricing and we’ll respond within two business days.
EvolveIQ · salon operations software
The back bar,
on a dashboard.
EvolveIQ is included in every partnership: live inventory, usage per service, margin per line — the numbers behind the Elevate ring.
- Usage tracking — see exactly what each service consumes
- Auto-replenishment — never run a Saturday without developer
- Margin per line — know what every shelf actually earns
AI Text Ordering
Restock by text message. Really.
No portal, no login, no laptop between clients. Text your order the way you’d text your rep — Evolve’s AI reads it, checks your account pricing, and confirms in seconds.
Need 12 developer 20-vol, 6 TUYO curl cream, and restock our usual 7N + 8A ✂️
EvolveIQ: Got it — 12× Developer 20-vol, 6× TUYO Curl Cream, 8× ESP 7N, 8× ESP 8A at your partner pricing. Confirm?
Confirm ✔️
EvolveIQ: Ordered. On your Thursday delivery. Free shipping, as always.
House brands
Made for the chairs we supply.
Evolve Salon Professional
The workhorse line — color, chemical and care formulated for salon economics: honest unit costs, consistent results, margins that survive a busy Saturday.
Distributed exclusively through Evolve partnershipsTUYO Beauty
The retail-shelf statement — styling and finishing your clients take home, built to give independent salons a brand story the big-box shelf can’t copy.
Retail-ready · partner-exclusive territory pricingBecome an Evolve Partner
Tell us about your salon. We’ll bring the plan — and the pricing.
Three short steps, two-business-day response, zero portal logins. This form is a front-end demo — nothing is sent.